TLDR
- EOS blockchain has rebranded to “Vaulta” with a focus on Web3 banking services
- Token prices surged 30-50% following the announcement, reaching $0.67
- Token swap planned for May 2025 at a 1:1 ratio with bi-directional exchange
- Vaulta will focus on wealth management, payments, portfolio investment, and insurance
- Despite recent gains, EOS remains 97% below its all-time high of $22.89
The EOS blockchain network has announced a complete rebrand to “Vaulta” as it shifts its focus toward Web3 banking services. The news triggered a substantial price surge for the EOS token, which has struggled to maintain relevance in recent years.
The rebrand was officially announced on Tuesday, March 18, 2025. The network is pivoting to capitalize on growing demand for innovative financial products in the blockchain space.
Following the announcement, the EOS token price jumped significantly. Data shows increases between 30-50%, with the token reaching a high of $0.67.
The price movement marked a technical breakout from a descending resistance trend line that had been in place for over 100 days. This represents the most substantial price movement for the token in months.
Despite the recent surge, EOS remains far below its peak performance. The token is still down approximately 97% from its all-time high of $22.89 set during the 2018 bull market.
The transition is scheduled for the end of May
The official transition to Vaulta is scheduled for the end of May 2025. At that time, users will be able to swap their existing EOS tokens for the new Vaulta tokens.
The swap will occur at a 1:1 ratio through a dedicated portal. Users will have a four-month window during which they can exchange in either direction between the old and new tokens.
The Vaulta token will maintain the existing exchange relationships established by EOS. It will be listed on nearly 140 exchanges where EOS currently trades.
The network has not yet revealed the new token ticker or additional technical specifications. These details will be announced at a later date, according to statements from the project.
Vaulta’s new “Web3 Banking OS” will introduce several key features. The platform will enable fractional ownership of real-world assets, staking services, custody solutions, and Bitcoin yield strategies.
The rebrand focuses on four core pillars that the team believes will bring value to the network. These include wealth management, consumer payments, portfolio investment, and insurance.
Vaulta plans to combine centralized and decentralized finance
For wealth management, Vaulta plans to combine centralized and decentralized finance approaches for diversified yield opportunities. The consumer payments system aims to enable cryptocurrency transactions with low fees and sub-1 second finality.
The portfolio investment features will use tokenized Real World Assets to bridge traditional finance with decentralized finance. Insurance services will provide custodial protection and security for digital assets through Blockchain Insurance.
Technical analysis suggests the price increase may continue. Indicators like the Relative Strength Index and Moving Average Convergence/Divergence generated bullish signals before the upward movement.
Some analysts predict the token could reach between $0.80 and $1.00 in the coming weeks. However, falling below key support levels could invalidate this prediction and potentially lead to new all-time lows.
The EOS network was once among the top 10 cryptocurrencies with a market cap of $17 billion in April 2018. However, it has struggled to maintain its position as newer blockchains entered the market.
The Vaulta rebrand represents an attempt to regain market share and relevance in the competitive blockchain space. Time will tell if this strategic pivot can reverse the project’s fortunes.
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