Key Highlights
- Shares of Take-Two Interactive climbed more than 6% following Rockstar Games’ confirmation that GTA VI preorders begin June 25.
- Rockstar has locked in November 19, 2025 as the official launch date, putting an end to speculation about additional postponements.
- Piper Sandler maintains an Overweight rating with a $280 target, forecasting over 45 million units will move at launch.
- CEO Strauss Zelnick projects net bookings between $8 billion and $8.2 billion for fiscal year 2027.
- Official box art for the game was unveiled by Rockstar and quickly gained traction across social platforms.
Shares of Take-Two Interactive (TTWO) climbed more than 6% Thursday following the announcement from Rockstar Games that preorders for Grand Theft Auto VI will begin on June 25, with the title scheduled to release on November 19. The stock was hovering near $241.74 during trading hours.
Take-Two Interactive Software, Inc., TTWO
Rockstar made the reveal through its verified X account, simultaneously unveiling the retail box artwork for the highly anticipated title. The announcement quickly gained viral momentum.
For market watchers, this preorder timeline carries significant implications. It confirms the November release is firmly scheduled — critical reassurance following multiple setbacks that have tested investor patience.
The path to launch has been turbulent for GTA VI. Initially targeted for 2025, the game was subsequently delayed to mid-2026, then pushed again to November 2026. When that final postponement was revealed, TTWO plummeted by as much as 18% during a single trading session.
The decision to open preorders five months before release is being interpreted by institutional money managers as strong evidence that further delays are unlikely.
The franchise hasn’t seen a new mainline entry since 2013. That represents thirteen years of accumulated anticipation, and market data supports the enthusiasm.
Wall Street’s Sales Forecasts
Piper Sandler has reaffirmed its Overweight stance on TTWO with a $280 price objective. Their financial modeling suggests GTA VI could move upwards of 45 million copies during its initial release period.
To put that in perspective, GTA V generated over $1 billion in sales within its first three days back in 2013 and has moved more than 200 million units throughout its lifespan — establishing itself as the fastest-selling entertainment release ever recorded.
FactSet’s analyst consensus anticipates Take-Two will deliver $8.6 billion in revenue for the fiscal year concluding next March, representing a 27% increase compared to fiscal 2026.
CEO Strauss Zelnick has provided guidance placing fiscal 2027 net bookings in the $8 billion to $8.2 billion range.
Preorder Window Opens Late June
The June 25 preorder launch will be accessible through PlayStation 5 and Xbox Series X|S digital marketplaces, along with physical reservation options at major retail chains globally.
The cultural impact of this release is already extending beyond the gaming sector. Automotive parts dealer Burger Motorsports revealed plans to shut down operations on November 19 — the GTA VI launch day — describing it as “an unprecedented cultural event.”
Despite Thursday’s rally, TTWO remains down approximately 6.9% year-to-date and essentially unchanged over the trailing twelve months. Preorder activity in the weeks ahead will provide investors with clearer insight into whether consumer demand aligns with market expectations.
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