Key Takeaways
- Between July 6-12, Strategy offloaded 4.8 million shares through its ATM program, raising $466.7 million
- The company’s Bitcoin position stayed flat at 843,775 BTC with an average acquisition cost of $75,476 per token
- Cash reserves jumped approximately 18% to reach $3 billion, sufficient to fund dividend payments for more than 20 months
- Both Benchmark and TD Cowen reaffirmed Buy recommendations with targets of $570 and $260 per share
- Shares declined roughly 3% to the $91.50-$91.80 range in premarket Monday trading
Strategy raised $466.7 million through equity sales last week while abstaining from Bitcoin acquisitions entirely — a decision Wall Street analysts are praising as strategically sound.
Shares of MSTR traded down approximately 3% to between $91.50 and $91.80 in premarket activity Monday on the Nasdaq, per data from Yahoo Finance and The Block. Meanwhile, Bitcoin experienced its own downturn, sliding over 2% across 24 hours to approximately $62,580.
The equity transaction occurred via Strategy’s at-the-market offering program during the July 6-12 timeframe, encompassing 4.8 million Class A shares. Details emerged in an SEC Form 8-K filing released Monday.
Notably, Strategy neither acquired nor liquidated any Bitcoin throughout this period. The firm’s cryptocurrency holdings remain fixed at 843,775 coins, purchased at a mean cost basis of $75,476 apiece.
This capital injection propelled Strategy’s dollar-denominated reserves upward by roughly 18% within just seven days, climbing from $2.55 billion to $3 billion as of July 12.
Wall Street Endorses the Approach
Both Benchmark and TD Cowen issued Monday research notes supporting the company’s actions.
TD Cowen maintained its Buy stance and $260 valuation target, with analyst Lance Vitanza characterizing the 8-K disclosure as “an early indication that management is beginning to execute against the framework” presented during a recent investor presentation. The firm highlighted the expanded cash position and absence of Bitcoin purchases as evidence of “greater balance-sheet discipline.”
Benchmark similarly preserved its Buy rating while analyst Mark Palmer established a significantly higher $570 price objective. Palmer characterized the equity raise as constructing a “dividend war chest,” emphasizing that current reserves can sustain the company’s yearly dividend commitments for upwards of 20 months.
Neither research team interprets the Bitcoin purchasing pause as concerning. Both emphasized that investors should concentrate on Strategy’s objective of increasing Bitcoin holdings per share while maintaining the stability of its preferred equity financing structure.
Capital Deployment Framework
Strategy retains $23.8 billion in untapped capacity within its MSTR ATM program. This figure incorporates $21 billion from a fresh facility unveiled March 23. Management indicated it may activate this supplementary capacity when the current program approaches full utilization.
This development follows Strategy’s recent disposal of 3,588 BTC — valued at roughly $216 million — to replenish reserves and satisfy preferred stock dividend requirements. Those transactions occurred between June 29 and July 5, at average selling prices of $59,256 and $60,773 per Bitcoin.
Strategy is also gearing up for its inaugural semi-monthly STRC preferred dividend distribution on July 15, following a revised twice-monthly payment structure revealed June 8.
In its June 29 regulatory filing, Strategy had disclosed selling 12.7 million MSTR shares generating $1.15 billion in net capital, again without corresponding Bitcoin acquisitions during that interval.




