TLDR
- Bitcoin hits record high above $118,000, driving MicroStrategy (MSTR) stock up 3.6% in premarket trading
- MicroStrategy holds 597,325 Bitcoin tokens worth approximately $70.6 billion at current prices
- Company paused weekly Bitcoin purchases for first time since April as it focuses on capital raising
- MicroStrategy announced $4.2 billion at-the-market stock sale program on July 7, 2025
- Company rebranded to “Strategy” in February 2025, expanding focus to AI and business intelligence
MicroStrategy stock jumped 3.6% in premarket trading Friday as Bitcoin reached a new all-time high above $118,000. The surge comes as crypto-related stocks across the board posted gains ahead of the opening bell.

The company’s massive Bitcoin holdings are now worth approximately $70.6 billion at current prices. MicroStrategy owns 597,325 Bitcoin tokens purchased at an average price of $70,982 each.
The original investment totaled around $42.4 billion according to Monday’s filing. With Bitcoin trading above $118,000, the company is sitting on substantial unrealized gains.
Other crypto stocks also rallied in premarket trading. Coinbase Global rose 2.2% while Bitcoin mining stocks posted similar gains.
MARA Holdings gained 3.4% and Riot Platforms added 2.9%. CleanSpark climbed 3.3% as investors positioned for another day of crypto momentum.
Capital Raising and Strategic Moves
MicroStrategy announced a $4.2 billion at-the-market stock sale program on July 7. The move represents one of several recent capital-raising initiatives by the company.
The company completed a $2 billion convertible note offering in June. It also raised $979.7 million through a preferred stock offering during the same period.
These capital raises are widely seen as funding for additional Bitcoin purchases. The company has been on an aggressive acquisition spree for years.
However, MicroStrategy paused its weekly Bitcoin purchases for the first time since April. The break comes as the company focuses on capital raising activities.
The pause marks a rare interruption in the company’s relentless accumulation strategy. Previous breaks were brief and quickly followed by resumed buying.
Company Evolution and Market Position
MicroStrategy officially rebranded to “Strategy” in February 2025. The name change reflects its broader focus beyond just Bitcoin holdings.
The company is expanding into AI and business intelligence services. Recent product launches include Strategy Mosaic, an AI-powered intelligence layer.
Strategy’s market capitalization recently exceeded $111 billion. The valuation puts it among the largest corporate Bitcoin holders globally.
Analysts estimate a 91% probability of S&P 500 inclusion in Q2 2025. The inclusion would depend on Bitcoin maintaining elevated price levels.
The company reported $14 billion in unrealized gains from Bitcoin holdings in Q2 2025. Expectations point to over $13 billion in Bitcoin gains for the quarter.
Strategy’s aggressive Bitcoin accumulation has influenced corporate crypto adoption. Public companies now hold more Bitcoin than ETFs for three consecutive quarters.
The company’s actions continue making headlines in both tech and crypto markets. Its Bitcoin bet has proven profitable as cryptocurrency prices reach new records.
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