TLDR
- Thumzup Media secures $50M to grow its digital asset treasury, including XRP and BTC.
- Thumzup partners with Coinbase Prime for secure crypto asset management.
- The company plans to build a $250M crypto portfolio with up to 90% in digital assets.
- Thumzup aims to enhance mining operations and diversify its crypto holdings.
Trump-linked Thumzup Media has raised $50 million in a secondary public offering. The company also expanded its collaboration with Coinbase Prime to further strengthen its digital asset portfolio. This strategic move aims to grow its cryptocurrency holdings, including XRP, Bitcoin (BTC), Ethereum (ETH), and other digital assets.
The company plans to use the funds to boost its mining operations and build a diversified $250 million cryptocurrency treasury.
Thumzup Media Raises $50M to Expand Crypto Portfolio
Thumzup Media, a publicly traded company on the Nasdaq, has successfully raised $50 million through a secondary public offering. The offering, priced at $10 per share, allows the company to diversify its cryptocurrency portfolio.
The raised capital will go toward acquiring state-of-the-art mining equipment and supporting the expansion of its digital asset treasury.
The company previously announced its intention to grow its digital assets holdings beyond Bitcoin. Thumzup plans to focus on accumulating XRP, ETH, SOL, LTC, and USDC as part of a broader effort to build a $250 million portfolio.
https://x.com/Crypto_Briefing/status/1955704237221904741
The company’s board approved a strategy that allows up to 90% of its liquid assets to be held in cryptocurrencies.
Enhanced Partnership with Coinbase Prime to Secure Digital Assets
Thumzup Media has also deepened its partnership with Coinbase Prime, which will provide custody, prime brokerage, and institutional-grade services for its growing digital asset portfolio.
Coinbase Prime is known for its secure infrastructure, offering services backed by NYDFS-qualified safeguards.
The company emphasized that Coinbase Prime’s services are critical for managing and scaling its mining and asset acquisition operations. According to Thumzup’s CEO, Robert Steele, this collaboration is vital for building one of the most strategically managed digital asset treasuries.
The company aims to grow its cryptocurrency holdings with the added support of Coinbase’s platform.
Thumzup Media Joins Growing Trend of Institutional Crypto Adoption
The move by Thumzup Media is part of a broader trend where publicly listed companies are increasingly integrating cryptocurrencies into their operations. Other companies have made similar announcements, with some diversifying their treasuries by adding XRP and Bitcoin.
Recently, Vivopower, another listed company, partnered with Crypto.com to manage the institutional custody of its digital assets, including XRP.
In addition, Metaplanet Inc., a Japan-based company, recently reported a substantial Bitcoin yield in the second quarter of 2025. This highlights the growing institutional interest in digital assets.
The expansion of Thumzup Media’s crypto holdings follows this trend of institutions increasing their exposure to cryptocurrencies, which is becoming a standard strategy for many large companies.
Thumzup Media’s move to diversify its treasury and enhance its mining capabilities is expected to further position the company in the evolving cryptocurrency landscape.
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